Building a "heart bridge" between the supply and demand ends of the global health industry - A side
Date: 2024-12-10
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On December 7th, 2024, the overseas purchaser trade matching event of Changchun International Medical and Health Industry Expo was busy and orderly on site.

At each negotiation table, overseas buyers sat opposite representatives of outstanding Chinese companies, their eyes filled with a desire and longing for cooperation. 53 overseas buyers from 29 countries, with different needs and market perspectives, and a strong interest and expectation for China's health industry, have opened the international door to business cooperation in the health industry. On round tables, different languages intertwine, closely connecting the world with China's health industry.

This matchmaking event is jointly organized by the organizing committee, Hubei Chu Merchants Association, and Guangdong Cross Procurement Exhibition Co., Ltd.


Focus on precise docking needs in the field

At the negotiation table, Liu Bing, the sales manager of Henan Huaxia Medicinal Materials Co., Ltd. in the northeast region, took out the raw materials of medicinal herbs and, with the help of volunteers, earnestly introduced the knowledge related to traditional Chinese medicine to Italian buyers. I focused on introducing Jilin's specialty Chinese medicinal herbs such as ginseng, American ginseng, Schisandra chinensis, and Astragalus membranaceus, and also recommended our company's Chinese herbal medicine decoction pieces. I hope that through my recommendation, more overseas buyers can understand the effectiveness of traditional Chinese medicine. With years of exhibition experience, Liu Bing gradually realized that traditional Chinese medicine is becoming increasingly popular in Japan, South Korea, and other places. In his eyes, traditional Chinese medicine is both Chinese and global, and he hopes to sell it to more countries through pairing.

In order to achieve high efficiency and precision, the organizing committee has made sufficient preparations, solicited procurement needs from overseas buyers in advance, and matched more than 150 domestic suppliers in the fields of medical equipment, smart healthcare, and traditional Chinese medicine as needed for one-on-one negotiations on site.

The pairing will proceed in an orderly manner, and buyers from Russia have completed two rounds of negotiations. This is my first time attending the Health Expo in Changchun, and due to language communication barriers, I was a bit nervous at first. During the negotiations, the professional translation of volunteers, the friendliness of Chinese suppliers, and the attentive service of the organizers helped me dispel my concerns. This Russian purchaser plans to visit the exhibition again, deepen their understanding, and strive to reach an agreement.

These positive interactions and deep cooperation intentions are not only the integration of commercial interests, but also a solid step for Changchun's health industry to move towards the world stage.


In depth exploration of expanding international markets

Unlike before, this matchmaking event not only sets up one-on-one negotiations, but also invites overseas buyers to visit the booth and fully understand potential suppliers through product and technology exhibitions.

After the one-on-one negotiation, the Ukrainian purchaser, accompanied by volunteers, headed straight to the booth of Zhuoyi Biotechnology Group. She chatted with Zhang Shishan, the president of Zhuoyi Biotechnology Group, about the cosmetics on the booth. Zhang Shishan patiently answered and presented his own advantages in all aspects through physical demonstrations, material displays, and other methods.

Previously, I had already learned about the relevant information of Zhuoyi Biotechnology and found the products directly at the booth. I mainly wanted to know the ingredients, processes, and prices of several cosmetics, hoping to bring these products back to the country. The Ukrainian purchaser had a clear goal, which also allowed for smooth cooperation between the two parties.

The Changchun Health Expo is a high-quality display platform for us and an opportunity to open up the international market, "said Zhang Shishan. He has participated in exhibitions many times before, but mainly to connect with domestic buyers and users. This time, he directly negotiated with overseas buyers at the exhibition, which also showed us Changchun's attitude towards opening up to the outside world and its strategic deployment of the health industry based on the global market.

At the matchmaking event, overseas buyers expressed that Chinese companies have unique advantages and competitiveness in the health industry, and they hope to establish long-term stable cooperative relationships with Chinese companies. They also hope to cooperate with Chinese companies to jointly develop new products and technologies, and promote innovation and development of the global health industry.


Hand in Hand, Draw a Healthy Future Together

With the improvement of global medical standards, high-end medical equipment, remote medical technology, smart wearable devices, etc. have become popular choices for buyers. The German purchaser hopes to promote innovation and upgrading of medical device technology through cooperation with Chinese companies, providing more convenient and efficient medical services for patients worldwide.

At the matchmaking event, natural and healthy health products became the new favorite of overseas buyers. They look forward to collaborating with Chinese companies to develop health products that meet international market demands and satisfy global consumers' aspirations for a healthy lifestyle.

This mutually beneficial and win-win cooperation model has injected new vitality and momentum into the health industry in Changchun.


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Category: 展会动态
Author: Ksourcing
Original Link: Read Original
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